WELCOME TO ACTUALLY JFDI®

More than a membership, a community.

Being a purpose-led entrepreneur – trying to make a great living and make a difference in the world – can be a lonely business. Let us help you with connection, commitment, collaboration and, above all, community. You need never feel alone on this journey again.

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WELCOME TO ACTUALLY JFDI®

More than a membership, a community.

Being a purpose-led entrepreneur – trying to make a great living and make a difference in the world – can be a lonely business. Let us help you with connection, commitment, collaboration and, above all, community. You need never feel alone on this journey again.

Write your awesome label here.

Your dreams are fuelled by purpose, passion, people and principles. You don’t want to lose sight of that in the day to day busy-ness of running a business.

You want to grow – yourself and your business. It’s never been just about the money for you. You want to make a good living but you started this because you want to make a difference too: to create change for your clients, your community or the world at large.

You relish a challenge. This journey is exciting, fulfilling, joyful and energising. But it can also be exhausting and sometimes lonely especially when the world seems to be descending further into doom & gloom.

You’re committed to taking action: to doing what needs to be done to grow your business and your impact. You want to develop the right business strategy; craft the right marketing approach; create the right plan…

And sometimes it’s really hard to work out how to do that and what to focus on next as you seek to start and grow your impact business. It can be overwhelming and isolating and more than a little scary. And what started with joy can quickly begin to feel like a hard and lonely uphill slog!

I get it. I am a fellow traveller.

And what I know is that as well as gentle accountability, trustworthy expertise and common sense training, you are going to enjoy your entrepreneurial travels so much more when you have connection, collaboration and commitment.

That's why I created ACTUALLY JFDI®. More than a membership. A true community.

And when you’re part of ACTUALLY JFDI® – you need never feel alone on this journey again.

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WE WANT TO HELP

At ACTUALLY®, we combine business strategy with marketing know-how; planning prowess with PR expertise; and a healthy dose of coaching and mentoring experience thrown in for good measure.

Within JFDI you will find all of these things wrapped up with:

Support – to ensure that you are consistently working on the things that matter to create a successful business and great marketing

Community – a wonderful group of like-minded business owners and entrepreneurs, coaches and consultants who will encourage you, collaborate with you, celebrate your achievements and commiserate with you when things don’t go as well as you would like

Guidance – advice, support and expert input to help you with the questions you have and the challenges you face on the roller coaster ride of starting and growing your impact business.

ACTUALLY JFDI® is more than a membership. We are a community founded on principles of collaboration, connection and commitment.

ACTUALLY JFDI® isn’t your average membership. It’s much more than that. It’s a community. But that’s not the only difference or the only reason you should join us.

ACTUALLY JFDI® is based on a philosophy: that sometimes the learning you seek and the insight you need will come from taking action. We are not opposed to talking, coaching, journaling and reflection – indeed these tools are built in to the way we operate – but we encourage our members to combine this introspection with inspired action.

We will hold your hand and hold onto your dreams for you.

We will believe in you even when sometimes you don’t believe in yourself.

We will nurture, support and encourage you.

And we will gently challenge you to get out of your own way and get into action: to JFDI.

Because there is always a way forward; always a next step you can take; always a way to recapture the momentum you need. And the world cannot wait for you to get on with making your difference.

You’re ready. And it’s time. To ACTUALLY make a difference.

If you're going to invest in yourself and your business, then JFDI is the place to come and put that investment because with everything that's already there that you can reach out to...it's just the full package. You'll work at your strategy, you'll work at the creative elements you need, you've got all these different people to fire off of and you don't have to do it alone. The whole team work and collaboration piece is ideal. It's just the best investment I made so far.

At ACTUALLY® we believe that strong Foundations are vital to creating a business that grows and marketing that works. In our flagship Starting a Business: The Foundations programme we cover the ACTUALLY® Building Blocks from PASSION to PATHWAY to ensure that you have built the best possible base for your future business success. In JFDI, we help you with everything else! Planning, community, support, creative input, strategic insight, practical skills and more. Here's an overview of what you get inside JFDI:

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As a JFDI Community member you will, of course, have access to everything in the membership site and ALL live training, Q&A and other session.

Community level membership is for those purpose-led entrepreneurs who want access to all of our online resources but also want the additional support, connection, collaboration and community that comes from live, interactive sessions.

You can become a JFDI Community member at any time. The minimum membership term is 3 months.

Joining as a JFDI CIRCLE member means joining a small group (each group is no more than 5-6 members) who are looking for next level personal support and input from Team Actually plus close collaboration and connection with their fellow Circle members.

As well as all of the benefits of Community membership, Circle members enjoy:

WEEKLY ACCOUNTABILITY CALLS (weekly): An opportunity for reflection and consideration of your intentions and priorities every week with the Monday JFDI call to set you up for a week of motivated action and momentum.

QUARTERLY MASTERMIND: A quarterly Mastermind session with your fellow Circle members - brainstorming ideas and solutions to help you address the biggest challenge in your business and plan for your next 90 days of success.

JFDI Circle membership is designed for those business owners who want the camaraderie, collaboration and close connection that comes from being part of a small circle of committed business owners.

Membership of the JFDI Circle is by application only. We operate a waiting list policy. To find out if we have space available or to join the waiting list, please email talk@actually.world or click below.

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As a JFDI Companion member you have access to all of the training & resources available on our private Membership site and to the JFDI Inspired Action sequence.

Companion level membership is for those who just want access to all of our online training and resources but who don't have time in the busy day-to-day juggle to attend scheduled live events and training.

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I am a rebellious optimist. Let me tell you why.

Over 26 years in comms, campaigning and PR, I’ve launched major brands like Starling Bank and advised lunar space missions; I’ve campaigned for the rights of women and girls with SheDecides and helped businesses like Airbnb and Avon to grow.

I have loved every minute of my career but a few years ago – as the co-Founder of one of London’s leading communications agencies - I woke up one day and realised I just didn't care whether Kellogg’s sold more cornflakes or British Airways sold more flights.

I wanted to make a difference as well as making a living.

Sound familiar?

And here is where my rebellious optimism comes into its own because, you see, I have a vision, .a sense of what the world could be: a world in which every business is led by purpose.

In that world, the world I see, there is no longer any need to choose between purpose and profit. You can have both. And that world is a better and more beautiful place as a result.

I believe that businesses can create change. In fact they already do. Just think about the impact of Amazon on the High Street and you can see how businesses impact the world around them. But imagine a world in which the change created by business was purposeful, considered and for the common good? In which all the energy, the innovative power, the resources of business owners and entrepreneurs - all of that was directed at creating BOTH wealth AND positive change!

That's the world I want to see come into being. And it may not happen in my lifetime - but I am committed to using every resource, every piece of expertise and every shred of experience I have to make the biggest contribution I can to that world.

That's why ACTUALLY® exists. To help those who have a sense of purpose, to create healthy, growing, sustainable businesses - so we can demonstrate that it is possible and encourage more and more business owners to get on board with purpose.

Marketing advice, business strategy, mentoring, coaching, training - that's what I do.

But changing the world? That's why I do it.

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